Data-driven Social Media on January 28, 2020
The Arts & Culture Alliance is pleased to present a professional development seminar for artists and other creative people on Tuesday, January 28, 5:00-6:00 PM at the Emporium Center in downtown Knoxville. Join us as we welcome Ryan-Ashley Anderson.
In this seminar, Ryan-Ashley will cover:
- Social media analytics 101
- Utilizing Facebook, Instagram, and Twitter insights/analytics to drive your social media strategy
- Easy data organization tools for tracking what works and what doesn’t, and which days of time are best to post based on your content and audience interests/habits
- Using what you’ve learned to brainstorm ideas for the evolution of individuals’ social media accounts
Ryan-Ashley Anderson — professional copywriter and marketing strategist, self-taught maker, and enthusiastic DIY instructor — holds a BFA in Creative Writing and is currently studying with the Gemology Institute of America. By day, Anderson hosts, teaches, designs jewelry, and creates DIY tutorials for Jewelry Televisions’s national jewelry maker television program — Jewel School — and by night she plays in her studio, studies, and consults with other makers to help them grow their businesses. To inquire about a professional consultation session, contact Ryan-Ashley at hello@ryanashleyanderson.com. Find her on Facebook and Instagram: @ryanashleyanderson | @jtvryanashley
PowerPoint presentation
Sample Social Media Planning Spreadsheet (Excel)